Tag: dynamic pricing
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Unlocking Hotel Industry Potential: Data Standards and Open APIs
Picture this: you’re planning a dream vacation, browsing through countless hotel options online. You stumble upon a hotel that seems perfect—great reviews, stunning photos, and an unbeatable price. But wait, how can you be sure that the information you see is accurate and up to date? In the wild world of the accommodation industry, data…
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Maximizar ingresos de Mayoristas y Receptivos con Revenue Management
Durante una reciente conferencia, tuve un interesante intercambio de ideas con un pequeño grupo de mayoristas con sede en EE. UU. y LatAm. Fue más o menos así: Empresarios: “¡Estamos cansados de las cadenas hoteleras X, Y y Z! Aunque les vendimos millones a cada una durante años, nos tratan cada vez peor. Contratar con ellos…
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Maximizing Tour Operators’ profits through Revenue Management
During a recent convention, I had an interesting exchange with a small group of wholesaler owners based in USA and LatAm. It went more or less like this: Owners: “We’re sick of X, Y and Z hotel chains! Even if we sold millions for each brand since forever, they treat us worse and worse every…
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Revenue Management para Operadores Turísticos: un rasgo Darwiniano
A fines de los noventa, pude persuadir a un puñado de hoteleros caribeños de adoptar mi ridículamente simple y barato sistema de reservas online. Entre esos pioneros, se encontraba el gerente general de Couples Tower Isle, quien incluso sugirió comprobar el comportamiento de los usuarios del sitio web, ¡así como diversificar tarifas! Ese gran visionario…
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Revenue Management for Tour Operators: a Darwinian trait
In the late nineties, I was able to persuade a handful of Caribbean hoteliers to adopt my ludicrously simple and cheap online booking engine. Among those pioneers, the GM of Couples Tower Isle: He even went to suggest to check website users’ behaviour and diversify rates! That visionary was the one and only Mr Paul…
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Dynamic Pricing para Operadores Turísticos: dogma o ciencia?
El dueño de la gran OTA se rió de mi pregunta. “Todas las mañanas tenemos un equipo entero revisando las tarifas de los competidores y ajustando las nuestras“, me dijo. “El precio dinámico es esencial hoy en día. Fue un proceso lógico para nosotros “. Por supuesto, lo fue… pero no para empresarios menos tecnológicamente…
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Dynamic Pricing for Tour Operators: science, not religion
The owner of the big OTA chuckled at my question. “Every morning we have an entire team checking competitors’ rates and adjusting ours”, he said. “Dynamic pricing is essential today. It was a logical process for us”. Of course, it was. Less technology-prone patrons dind’t follow the same path, though, and I am having a…
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8 Reasons Why Tour Operators need Rate Comparison Systems
A question of survival Years ago, an independent hotelier posed the same question to me, only linked to the accommodation business. I couldn’t believe my ears at the moment; since then I learnt that, although news and buzzwords travel fast in our industry, actual comprehension and implementation of new things slows down to a sluggish…
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El Revenue Management ya es convencional en Bed Banks
Hasta hace un par de años, se burlaban de mí cuando presentaba la idea a intermediarios. O a cualquiera. “Bah, RM es solo para hoteles. Además, no tenemos inventario“, me dirían con obvia condescendencia. Desde 2017, ya no me descartan el concepto tan fácilmente. Pero argumentan que los precios dinámicos que aplican los hoteleros hacen…
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Revenue Management is finally mainstream at Bed Banks
Up to a few of years ago, I was usually derided when I presented the idea to intermediaries. Or anyone else, for that matter. “Bah, RM is only for hotels. Besides, we don’t have inventory”, they would utter in an obvious condescending manner. From last year (2017), they wouldn’t dismiss the concept. But they would…